A fortnight’s winter sports

This excerpt captures a fascinating cultural shift in post-war Britain:

"Wintersports have become almost a national pastime. With a quarter of a million participants it rivals even riding and golf. All this has been achieved since about 1950, in fact since currency restrictions were relaxed.”
 
The quote reflects the rapid rise in popularity of skiing and other alpine pursuits during the mid-20th century, as increasing leisure time, economic recovery, and loosening travel restrictions allowed more Britons to venture abroad for recreation. It evokes a period when snowy holidays were becoming not just aspirational, but accessible to a growing middle class.
 
Ideal for those interested in post-war social history, the evolution of travel culture, or vintage winter sports memorabilia, this quote offers a vivid snapshot of a changing era.